Business Victoria webinar: Essentials for successful marketing: customers, competitors, branding, and your unique selling proposition.

The topics covered include:
• What is marketing, and why is it critical to business success
• Essentials for successful marketing
• Conducting market research to understand and grow your business
• Strategies for attracting and engaging your target market
• Maximising customer satisfaction, loyalty, and advocacy
• Using social media to reach your customers
• Discovering additional resources

PLEASE NOTE: This Business Victoria webinar is specifically tailored for Victorian businesses.